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Growvember: 
 Explode Your Tour & Activity Business

A 100% free online event for tour and activity operators where the industry's most exciting leaders will teach you how to grow your business. Brought to you by Peek Pro.

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Day 2 starts at 10am PST / 1pm EST, Wednesday 28th Nov

 

What is Growvember? 

Growvember is an online event running across two days - Nov 27th and 28th. 

Peek has brought together a host of industry titans to deliver a series of workshops you can enjoy wherever you are. The focus? How to help tour and activity operators like YOU get the tools you need to see the growth you’ve been waiting for. 

Tune in to learn: the latest trends in the tour and activities industry; how best to utilize digital and location-based marketing; how to make the most of phone sales; tips on finding the best tour guides; simple ways to boost your revenue; and much more!

Simply register for your free ticket at the bottom of this page, and get direct access to every workshop across the 2 days. Be part of the virtual summit by watching live, and get the chance to ask questions and hear from fellow operators. Afterwards, enjoy all of the event’s content delivered right to your inbox. It's that simple. 

*All schedule times listed in PST*

 

Peek-Pro-Growvember

The Workshops

Douglas Quinby

Co-Founder and CEO, Arival


The Essential Tour & Activity Trends for 2019 and Beyond

27 Nov

10:00 AM PST

Douglas Quinby, CEO of Arival, will walk through 10 essential trends every Tour, Activity & Attraction operator needs to know to grow in 2019 and beyond.

Featuring new research on traveler trends conducted by Arival, Douglas will cover all things digital, marketing, distribution, product innovation, consumer trends and expectations and everything you need to get the most out of Peek’s inaugural Virtual Summit.


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Douglas Quinby

Co-Founder and CEO, Arival


Douglas Quinby is co-founder and CEO of Arival. He partnered with Alex Kremer and Bruce Rosard to establish an independent platform to serve the business needs of creators and sellers of Tours, Activities & Attractions – a segment long overlooked by the global travel and tourism industry. Arival advances the business of creating awesome in-destination experiences through events, insights, and community for Tour, Activity & Attraction providers.

Prior to founding Arival, Douglas was senior vice president, research, at Phocuswright, the leading travel industry research firm. He played a central role in building Phocuswright research and programming the Phocuswright Conference, the bellwether event for online travel. With nearly two decades of experience in qualitative and quantitative research, he designed and led numerous seminal studies on tours and activities, vacation rentals, social media and traveler reviews, travel agencies, online travel agencies and more.

Delamon Rego

COO, TOMIS Tech


7 Easy Steps to an Extra $54,737 in Revenue in 2019

28 Nov

11:00 AM PST

Tour operators are entrepreneurs, and entrepreneurs are used to making big, bold moves. And yet when it comes to marketing and growing tour businesses, it can be difficult to identify the moves that will have the biggest impact. A massive “to-do” list of marketing initiatives across a half-dozen channels can feel overwhelming.

Delamon Rego breaks through the minutiae and focuses on the few big steps you can take today that will have the biggest impact on your 2019 revenue. Join for the ride as he presents his “7 Easy Steps to an Extra $54,737 in Revenue in 2019”. Get ready to take storm notes. You’ll want them for when you barricade yourself in your room for the rest of the week implementing his tips.


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Delamon Rego

COO, TOMIS Tech


Delamon is COO at TOMIS, the first marketing intelligence and growth platform for the tours and activities industry. Before joining TOMIS, Delamon spent 5 years as Director of Sales, and one of the first employees, at Xola. Before joining the tourism tech world, Delamon spent 6 years as a guide on Idaho’s Middle Fork of the Salmon River.

Delamon estimates he has spoken with over 2,000 tour providers over the past 6 years. Each conversation focused on how to operate or grow a tour company efficiently. Now, Delamon enjoys gathering the best tips and tricks, sharing them at conferences, and automating them through the TOMIS software.

Kelsey Tonner

Founder, Be a Better Guide


Recruit and Train Extraordinary Tour Leaders

27 Nov

12:00 PM PST

Your amazing experiences depend on cultivating amazing people to deliver them. This workshop with will walk you through the essentials of creating extraordinary tour leaders.

Write the perfect job description, recruit your dream employees, and avoid the common mistakes companies make when mentoring staff.

This talk is perfect for tour operators as well as activities and attractions that also operate tours.


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Kelsey Tonner

Founder, Be a Better Guide


Kelsey Tonner helps tour businesses all over the world create, sell and market their experiences – plus provides coaching on delivering extraordinary service. 

He is the founder of The Be a Better Guide Project which brings the world’s top tour leaders and tourism businesses together to learn from one another, share best practices, and build an online community. With practical yet wisecracking advice, Kelsey inspires a global community of professional tour leaders and businesses to give people memories of a lifetime and helps them earn more money while doing it.

Josh Oakes

Co-Founder, The Sunshine Tribe


4 Ways to Sell More Experiences Through Offline Channels

27 Nov

1:00 PM PST

In 2018, if you’re not selling your tours and activities online, the reality is you're likely going to struggle to grow your business.
 
Plenty of superb tour operators are out there growing their businesses right now to high 6 and even 7 figures by concentrating on SEO, Facebook and Google ads, Online Travel Agents and various other online channels.
 
However, how good could these business be if they were complimenting their online channels with some serious success through offline channels?
 
In this talk, I'll outline a few offline distribution channels you should consider - AND some tips to make them succeed.

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Josh Oakes

Co-Founder, The Sunshine Tribe


In 2007 Josh and his wife started a day tour company in Melbourne, Australia. They had no experience in tourism, no  business experience, no networks or support and no funds. After 2 years  of 60 hour weeks, they were taking home $20,000 a year and had nearly thrown in the towel more times than they could count. 
 
Fast forward 7 years and they had grown that business to $2 million plus in revenue annually, before selling the company in 2017 for 7 figures.
 
They achieved this without working themselves into an early grave – creating a great lifestyle where they stepped out, worked remotely, travelled 4-6 months of the year, enjoyed all the things that they love about life and empowered others to run their business as it grew.
 
Josh recently launched www.thesunshinetribe.com - helping  tour and activity operators,  and small tourism businesses across the globe build amazing businesses AND create awesome lives for themselves.

Chris Torres

Director, Tourism Marketing Agency


How Video Boosts Your Sales - On Any Budget

28 Nov

10:00 AM PST

Video is hands down the best marketing tool you can use to promote your business and drive sales.

In this workshop, Chris explains how you can do this on any budget, offering live examples as well as practical tips and advice.


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Chris Torres

Director, Tourism Marketing Agency


Chris is a Brand and Digital Tourism expert with over 26 years’ industry knowledge and speaks at many tourism events worldwide, offering his advice and guidance on how travel, tourism and destination businesses can gain brand recognition and increase bookings.

Chris has focused his business, Tourism Marketing Agency, on tourism and destination marketing, working with some of the biggest players in the industry including Gray Line, the oldest and largest sightseeing company on planet earth.

Jeremiah Calvino

Founder, Blend IMC


In Destination vs At Home Marketing

28 Nov

11:00 AM PST

In this workshop, you'll learn how "Where your customers live" really matters, as you determine your tour's core message and most effective marketing channels.

Together we will explore different strategies to reach travelers pre-arrival, travelers in destination, people who live "nearby", and regional day trippers.


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Jeremiah Calvino

Founder, Blend IMC


Jeremiah has combined his passion for all things marketing with his love for travel, especially with his family. Curiosity and discovery are at the core of his DNA - he loves to explore, whether it is a new museum in Chicago (his hometown), a new targeting feature on YouTube, or a night market in Mumbai.

He is the founder of Blend Marketing, a team of 15 marketing and design experts that work closely with leaders of activity and travel companies to align strategy, branding, and marketing to develop consistently amazing experiences that help you succeed.

Andy Mott

Head of TigerCare, TourismTiger


How to Futureproof Your Website

28 Nov

12:00 PM PST

In today’s ever changing internet landscape, you need a website that grow alongside your company.

In this webinar, we will cover how to use your website for continual growth. We'll cover maintaining up-to-date content and a fresh appearance, easy tips for website security, and eliminating unnecessary clutter to create the best visitor experience.

We will also weigh the pros and cons of using a content management system or a non-CMS website to help you decide which is the right option for you. Finally, we will talk about designing a logical, conversion driven user experience to last for the life of your site.


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Andy Mott

Head of TigerCare, TourismTiger


Andy Mott is the Head of TigerCare, the customer care team at TourismTiger. TigerCare is a monthly service that provides our websites with site updates, hosting, technical support, and more. He and his team make updates to over 100 websites on a monthly basis. He will be offering insights into some of the key lessons that he has learned about how to make a successful website that will endure the test of time. 

Dustin Hoyman

Director of Business Growth, Outdoor Adventure Marketing


Increase Your Bookings Without Spending A Dime (With This Efficient Phone Script Outline)

28 Nov

1:00 PM PST

Research shows that, 80% of revenue still comes from offline bookings. Even in this digital age, many bookings often begin with a phone call. Many tour operators are too busy and reservation agents aren't properly trained to really handle phone calls in the most efficient manner.

Instead of fielding questions and answering calls, you should be taking reservations. In this session, we'll break down the elements of a tour inquiry into 4 sections and how to improve each of these sections for increased closing rates and higher purchase prices.


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Dustin Hoyman

Director of Business Growth, Outdoor Adventure Marketing


Don’t let the cool beard fool you, Dustin Hoyman is a nerd. His marketing and technology obsession started at the age of 10 when his grandfather showed him how to program his first web page. At age 13, he started a web development company and has started helping small businesses grow.

Decades later, Dustin helped launch Outdoor Adventure Marketing, a digital marketing agency that specializes in lead generation for outdoor tours and activities. His passion for marketing and technology comes at an incredible time for the tourism industry. As more tours shift their marketing toward digital tactics, Dustin encourages owners and marketers to follow data. He can be heard repeating his favorite quote, “Never Bring An Opinion To A Data Fight.”

Registration is now closed! 

Registration is now closed!

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